Where Dreams Meet Threads
Our Timeline
01
February,06, 2024
Saurniket was founded as a parent company being a center of skill full hand embroidered products.
02
January, 2025
Saurniket started working with clusters of women in villages of maharashtra by teaching and training them in fine embroidery skills.
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03
January2026
Participated in the "Kala Ghoda Art Festival " exhibition in Mumbai, the brand's first major show.
04
March 2026
Aawad studio was launched. A creative studio with intentional curation and soothing designs. Built to experience the art of handmade.
05

How It All Started
Welcome to Aawad Where Art Meets Life Located in the historic, vibrant heart of Sadashiv Peth, Aawad is more than just a studio—it is a sanctuary for the timeless art of hand embroidery. Born from a unique journey of transformation, our brand bridges the gap between traditional craftsmanship and contemporary living.
:Our Story:
Founded by Aniket Pawar, who transitioned from an MPSC aspirant to a dedicated entrepreneur, Aawad was built on a foundation of perseverance and a passion for refined aesthetics. Together with our Head Designer Prajakta Pawar, whose vision brings intricate textures to life, and our Curator and Merchandiser Mansi, who ensures every piece resonates with quality and intent, we have created a space where creativity flourishes.
Our Philosophy
At Aawad, we believe that embroidery is a language—a tactile expression of stories, emotions, and artistry. We take pride in honoring the slow, deliberate process of hand-stitched details, elevating everyday objects into pieces of art. Whether it is transforming a living space or finding the perfect gift, our work is designed to add a layer of warmth and sophistication to your world.
Explore Our Collection
Our studio is a hub for curated, handcrafted excellence, spanning a diverse range of categories:
Home Decor: Statement pieces that turn a house into a gallery of textures.
Artisanal Jewellery: Wearable embroidery that celebrates unique, intricate design.
Accessories: Everyday essentials reimagined through the lens of needle and thread.
Wall Art: Bespoke, textile-based compositions for the modern interior.
Gifting: Thoughtful, handcrafted treasures meant to be cherished for a lifetime.
We invite you to step into our Sadashiv Peth studio to experience the tactile beauty of Aawad. Whether you are looking for a bespoke gift or a signature piece for your home, we are here to weave art into the fabric of your life.
Visit us in the heart of Pune and discover the soul of hand embroidery.